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Marketing management studes bagged Platinum Business Research Award

by Joe Palabao

Platinum 1st Place Research Students Awardee – The Level of Satisfaction on the Services of Public Utility Jeepney. Researchers: Julie Ann Reintegrado, Jason Padica, Chila Deala, Valdimar Desebayla. Research Adviser Dr. Felsa A. Labis with Mr. Jose Maria Z. Valdehueza, MBA-Asst. Vice Presdient for Finance, Dr. Teresita T. Tumapon-Vice President for Academic Affairs and Atty. Leo Paolo L. Perez, CPA, MM-Dean College of Business and Accountancy with Research Adviser Dr. Felsa A. Labis.

In a recently concluded 1st Business Research Colloquium and awards ceremonies for the Best Business Research, four (4) Marketing Management students; Julie Ann Reintegrado, Jason Padica, Chila Deala and Valdimar Desebayla from LDCU BSBA-College of Business Accountancy bagged the Platinum 1st Place Award of the first-ever Business Research Contest launched by the department.

Gold 2nd Place Research Students Awardee - Multi-Dimensional Factors in Choosing a University. Researchers Cheryll Sagaad, Myrna Camarillas, Mesaela Virtudazo, Benedicto Palarca Jr. with Mr. Jose Ma. Valdehueza, AVP for Finance and Atty. Leo Paolo Perez, CPA, MM, Dean, College of Business and Accountancy and their Research Adviser Dr. Felsa A. Labis, Ph.D.

The Business Research on the “Level of Satisfaction on the Services of Public Utility Jeepney” bagged the most coveted Platinum 1st Place Award as the research gave significant impact and relevance to the commuters concern especially in the region and in the community. Gold and 2nd Place Award went again to (4) Marketing Management students; Cheryll Sagaad, Myrna Camarillas and Benedicto Palarca, Jr. on their Business Research entitled “Multi-Dimensional Factors in Choosing a University.”

The Researchers are under the tutelage of Dr. Felsa A. Labis. And Silver 3rd Place Award went to (4) Financial Management Students who are under the tutelage of Dr. Aster Akut Daan-the ever dynamic Research Coordinator of the Department.

Silver 3rd Place Research Students Awardee - Level of Satisfaction on Programs, Benefits and Services of Government Service Insurance System (GSIS). Researchers Stephen Balderas, Mary Jane Paguia, Jennifer Silao, John Mark Tala-o with Research Adviser Dr. Aster A. Daan together with AVP for Finance Jose Ma. Z. Valdehueza and Dr. Teresita T. Tumapon, Vice Pres. for Academic Affairs.

The awardees were Stephen Balderas, Mary Jane Paguia, Jennifer Silao and John Mark Tala-o for their business research on “ Level of Satisfaction on Programs, Benefits and Services of Government Service Insurance System (GSIS).

Bronze and 4th Place, Research on Motivation Factors Among Sub-Organizations Leaders of the BSA of Liceo de Cagayan University, Bronze and 5th Place, The Business Operation Problems and Challenges Among Vegetable Dealers in Agora Landing Area, CDO, Bronze and 6th Place, Challenges and Problems of Lending Institutions in Cagayan de Oro City and Bronze 7th Place, Level of Emotional Intelligence among the Students in the College Business Accountancy.

Bronze 4th Place Research Students Awardee -Motivation Factors Among Sub-Organization Leaders of the BSA of Liceo de Cagayan University. Researchers: Pete Anthony Manuta, Fel John Valdehueaza, Mary Rose Igar, Research Adviser Mrs. Grace Santos.

Dean Atty. Leo Paolo L. Perez, CPA, MM of the College of Business & Accountancy in his speech told the students’ researchers that Research is one of the most important function of LDCU. Research is one of the critical areas for PACUCOA accreditation, being one of the required areas for Level 111 and Level 1V accreditation. He further stressed that the research colloquium is timely as it will serve to kick off the CBA’s preparation on the area of Research for the Level 1V re-accreditation for the Year 2012.

In congruence to the statements of Dean Leo Paolo L. Perez, Dr. Aster Akut Daan, the Research Coordinator of the College of Accountancy in her rationale of the colloquium reiterated that culture of Level 111 accredited program is to produce good researches.

Bronze 5th Place Research Students Awardee - The Business Operation Problems and Challenges Among Vegetable Dealers in Agora Landing Area, Cagayan de Oro City. Researchers: Shiela Dap-og, Mayflor Reguya, Daisy Valle, Raymond Violon. Research Adviser Dr. Aster A. Daan with Mr. Jose Maria Z. Valdehueza, MBA-Asst. Vice Presdient for Finance, Dr. Teresita T. Tumapon-Vice President for Academic Affairs and Atty. Leo Paolo Perez, CPA, MM, Dean, College of Business and Accountancy.

It was the reason why the College of Business Administration of LDCU was given the approval of Level 111 because of the presence of a Strong and Sustainable research culture and BSBA Department is now on its way to Level 1V Accreditation which would require Internationalization of Research.

Dr. Teresita T. Tumapon-Vice President for Academic Affairs-LDCU in her welcome address told the students, that Business Research Maiden Awards highlights another distinctive area of competence that LDCU aspires to: THE DOMAIN OF RESEARCH and demonstrates a culture of scholarship which are essential characteristics of universities world-wide.

Bronze 6th Place Research Students Awardee - Challenges and Problems of Lending Institutions in Cagayan de Oro City. Researchers: Shara Mae Comique, Robert Pabito, Dezerie Jade Pamad, Chona Torrefranca. Research Adviser Dr. Aster A. Daan with Mr. Jose Maria Z. Valdehueza, MBA-Asst. Vice Presdient for Finance, and Dr. Teresita T. Tumapon-Vice President for Academic Affairs.

She further stressed and congratulated Dean Atty. Leo L. Perez of the College of Business Accountancy in giving students the opportunity to present their research. Courses in the CBA could continue to be a source of research ideas, and its faculty would continue to be the source of inspiration to initiate student research and motivate them to conduct research by personal challenge, personal commitment, and preparation for graduate school and become successful in their own field of specialization.

Bronze 7th Place Research Students Awardee - Level of Emotional Intelligence among the Students in the College of Business Administration. Researchers Arfeel Pactol, Jezanii Joanne Yañez, Gecilyn Ganas, Grace Bayot. Research Adviser Mrs. Grace V. Santos with Mr. Jose Ma. Valdehueza, AVP for Finance and Atty. Leo Paolo Perez, CPA, MM, Dean, College of Business and Accountancy and their Research Adviser Dr. Felsa A. Labis, Ph.D.

Mr. Jose Ma. Z. Valdehueza, MBA-Assistant Vice President for Finance told the body that Liceo de Cagayan University and Oklahoma State University of the United States of America about half a year ago a Memorandum of Agreement was signed between Dr. Mariano Lerin-LDCU President, and Dr. Teresita Tumapon-VP for Academic Affairs and Dr. Alejandro Tongco signed for Oklahoma State University collaborating with a world-class institution in the areas of faculty and student exchange, research and staff development among the many possible aspects of academic pursuits which will benefit both universities. Dr. Gene Japos, the Director of the Research Publication Office (RPO) paved the way for such an agreement and RPO is now underway in preparing the Asian Journal of Business Management.

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